Your website should be
your hardest-working salesperson.
The 4C System turns your site into a machine that captures leads, books appointments and tracks every result, 24 hours a day.
you sleep
In our experience, most service-business websites have at least one active error right now, and the owner has no idea.
Every error is a customer who left without contacting you. These are the leaks we find most often in Australian businesses:
Contact forms that never send a notification. Leads vanish into thin air.
No tracking in place, leaving you with no idea how many enquiries you get, or where they come from.
Google reviews hidden from your site, keeping your strongest social proof invisible.
Slow hosting not built for Australia. Visitors leave before the page even loads.
Outdated content that quietly makes the business look inactive.
No support in place. When something breaks, nobody's there to fix it fast.
Do the maths: say your average job is worth $1,500. Lose just 3 enquiries a month to a broken site and that's $54,000 walking out the door every year. The 4C System is built to stop the leak.
Four pillars. One complete system.
Miss one pillar and the site isn't complete. Each one plays a key role in turning a visitor into a customer, and together they work as one continuous loop that turns traffic into booked customers.
Smart forms, instant alerts and booking, so visitors can contact or book you in a couple of taps.
Live Google reviews and trust markers turn hesitation into confident enquiries.
Every visitor action is tracked, so you know what's working and what to stop paying for.
Hosting, security and monthly checks keep your website working month after month.
The 4C System turns the traffic you already have into paying customers. Need more visitors too? Ask us about ads & SEOSEO (Search Engine Optimisation): getting your website to show up higher in Google's search results., quoted separately.
Choose the setup for your business.
Both setups include Capture, Credibility and Control. Add C4 Continuity to keep everything running month after month. The difference between setups is size: one service, or several services each with its own page.
For businesses with one clear service who want to start turning visitors into customers today.
- ✓One-page website you scroll through
- ✓Advanced contact form + auto-reply
- ✓Email marketing from your contact form
- ✓Shows your Google reviews automatically
- ✓See exactly how many people visit and enquire
- ✓Built to work well for all visitors, including people with disabilities
- ✓Looks great on phone, tablet & computer + 2 rounds of revisions
- ✓30-minute training session · Live in 7–10 business days
For businesses with multiple services who want to track each one separately and measure their ROIROI (Return on Investment): how much money you get back for every dollar you spend on ads..
- ✓5 dedicated pages (Home, Services, Projects, Gallery, Contact)
- ✓Advanced form + full booking system
- ✓Email marketing from form & booking
- ✓Shows your reviews from 2–3 platforms automatically
- ✓Detailed tracking of every click and booking
- ✓Built to work well for all visitors, including people with disabilities
- ✓Built to measure the ROIROI (Return on Investment): how much money you get back for every dollar you spend on ads. of your Google & Meta ads
- ✓1-hour training session
- ✓Looks great on every device + 2 rounds of revisions · Live in 10–15 business days
With C4 Continuity you also get SellFlow free ($600/yr) and Seasonal updates (+$400/yr free). Bonuses aren't included with Full payment.
Backed by a 30-day guarantee. Bonuses included with C4 Continuity.
We stand behind our work: if anything we built stops working the way we promised in the first 30 days, we fix it at no cost. Bonuses are exclusive to C4 Continuity clients: SellFlow and Seasonal updates.
30-Day Peace-of-Mind Guarantee
During the first 30 days after go-live, any technical defect in what we built (forms, booking, reviews, tracking, or how the site looks on mobile or desktop), we fix at no extra cost. (This covers technical repair of our work; it doesn't include a Setup refund or changes outside the original scope.)
4 updates a year (New Year, EOFY, Black Friday, Christmas). Banners, pop-ups and buttons built to capture peak-demand moments.
We install SellFlow, our AI bot trained to capture leads and respond like a human 24/7. No potential client falls through the cracks.
sellflow.ciemarketing.com.au
From zero to live in days, not months.
Setup A: 7–10 business days. Setup B: 10–15 business days. The clock starts once we have everything we need from you.
60% deposit, onboarding. You hand over logos, copy and images.
CIE implements the four pillars of the system.
You approve or request changes. Max 48 business hours.
Final 40% payment. Site published.
Questions, answered before you ask.
Is the website really mine?+
Your content is always yours: the logo, copy and images you provide belong to you. The website itself runs on CIE's managed systems while your C4 Continuity Plan or hosting plan (AUD $49/month on Full payment) is active, and we don't hand over the source code by default. Your site will display a small "Made by CIE Marketing" credit in the footer, which stays in place while your site is hosted with us. If you ever want to move it elsewhere, see the cancellation question below for when the full file transfer happens.
What about my domain and emails?+
With C4 Continuity, a .com or .com.au domain is included. If you need a new one, we cover up to USD $50 of the registration cost (if you want a premium domain above that, you simply cover the difference). If you already have a domain, we connect it for you at no extra charge (the $50 isn't offered as a discount). On Full payment the domain isn't included: you register it yourself, or bring your existing one, and we connect it at no extra charge. Your hosting includes basic email addresses on your domain (like info@yourbusiness.com), but that's not the same as a full Gmail or Outlook inbox. If you want proper business email through Google Workspace or Microsoft 365, you buy that plan yourself and we'll help you set it up at no extra cost, as long as your $197/month C4 Continuity Plan is active.
I already have a website, can you upgrade it?+
Bring it to your free call and we'll review it. Because the 4C System runs on our own technology, in most cases we rebuild it properly rather than patch the old one, and you'll get a clear recommendation before anything starts.
What does the $197/month cover, and what happens if I cancel?+
It keeps your site working as a salesperson: online around the clock, fast and secure, and checked by a real person every month so you never quietly lose a lead. You also get an easy-to-read monthly report, direct support (up to 2 requests a month), and a 1-hour strategy session every 6 months. It keeps pillar C4 active. On Full payment you pay AUD $49/month for hosting only, without the monthly checks, reports, support or strategy sessions.
You're never locked in. Cancel any time with 7 days' written notice. When you cancel, the site goes offline, but we keep it and all its files safely on our servers for 30 days. Within that window, just tell us if you'd like to: resume with hosting-only at AUD $49/month (site back online, without the monthly checks, reports, support and bonuses), or take the site with you for a one-time AUD $750 fee (every file plus a backup). If we don't hear from you within those 30 days, the site is permanently removed from our servers.
What if I'm slow to send my materials, or a payment fails?+
Life happens. If you need more time to send materials or approve something, just tell us. We can pause the project for up to 30 days at no cost while things settle down on your end. After that, getting it moving again comes with a small AUD $150 reactivation fee, since we need to fit you back into the schedule.
Same spirit with payments: if your monthly charge fails, let us know and we'll help you sort it out. If it stays unpaid past 3 days we do need to pause the service, and reactivating after that adds a 10% surcharge. Just keep us in the loop, that's really all it takes.
Do you guarantee more leads or sales?+
No, and we're upfront about that. We guarantee the technical side works exactly as built (that's the 30-day guarantee). How many leads or sales you get also depends on your offer, pricing, and how much traffic reaches the site. If you want more visitors too, ask us about ads & SEO, quoted separately.
How fast will my site go live?+
Setup A goes live in 7–10 business days and Setup B in 10–15 business days. The clock starts once you've sent us everything we need (logo, copy, photos, access), not from the day you sign. From day one it captures and tracks every enquiry, backed by the 30-day technical guarantee.
What do you need from me to start?+
On day one: your logo in vector formatVector format: a type of image file (like AI, EPS or SVG) that can be resized to any size without ever going blurry., photos (1200×800px or larger), the copy for each section, and access to your Google Business Profile (plus any other review platform). Don't have a brand manual yet (colours, fonts, logo rules)? No problem, we can also build one for you. Just ask us for details. We handle the build, we just ask that you reply to approval requests within 48 business hours so we hit the timeline.
Is your website losing customers right now?
If you'd like, book a free 15-minute call. We'll show you the exact leaks on your site and how the 4C System fixes them, no cost, no commitment.
Book your free 15-minute callNo commitment · 30-day technical guarantee
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